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VBE 2.0: Where B2B Trade Meets Business Deals

Viksit Bharat Expo (VBE 2.0) is built for business deals, not just exhibition displays.

VBE is a B2B trade platform that connects buyers, manufacturers, suppliers, industry leaders, policymakers and decision-makers around real business opportunities. Delhi is the first stop, this November.

The roadmap is national in scale: a 60-month trade journey across 6 cities, 60 sectors and 30 editions, with buyer reach across 195 countries.

Sponsorship at VBE goes beyond logo placement. It offers strategic positioning, access and participation through partnerships, a dedicated hall, a Trade Fireside Session, and venue, networking, technology, media, delegate or VIP experiences.

Be part of the platform where India’s trade conversations turn into deals.

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Proven Loyalty

The Exhibition Brands Choose Again and Again

Three decades of repeat investment from India's biggest names is the clearest proof of ICE Mega Expo's exhibition value.

LIC Housing Finance Ltd pavilion at ICE Mega Expo

₹24 Lakhs ($28,916) invested by LIC Housing Finance Ltd for the Brand Promotions and Sales Growth of LIC Housing Finance Ltd at ICE Exhibitions

80 sq ft stall
₹24 Lakhs ($28,916) LIC Housing Finance Ltd Brand Investment at ICE Mega Expo

LIC Housing Finance Ltd Brand Stall at ICE Exhibitions

LIC Housing Finance Ltd. anchored its promise of lifelong security at the ICE Mega Expo, welcoming families to explore their home dreams. A strategic investment of ₹24 lakhs helped the brand foster deep consumer trust and marketplace transparency. At the ICE Mega Expo, LIC Housing Finance Ltd. created a warm and welcoming presence that echoed its promise of stability, trust, and lifelong security. The bright yellow pavilion, adorned with smiling families and vibrant colors, instantly drew visitors seeking guidance on home dreams and financial clarity. Inside, the neatly organized workspace and friendly representatives reflected the brand’s commitment to transparency and support. LIC Housing Finance stood out as a pillar of reliability—reminding every visitor that building a home is not Iust a financial decision, but a step toward a happier, more secure future.

Interio furniture pavilion at ICE Mega Expo

₹54 Lakhs ($65,060) invested by Interio furniture for the Brand Promotions and Sales Growth of Interio furniture at ICE Exhibitions

180 sq ft stall
₹54 Lakhs ($65,060) Interio furniture Brand Investment at ICE Mega Expo

Interio furniture Brand Stall at ICE Exhibitions

Interio furniture redefined modern living spaces at the ICE Mega Expo, captivating design enthusiasts with its premium lifestyle solutions. Backed by a strategic investment of INR 54 lakhs, the brand successfully boosted consumer engagement and accelerated high-value retail conversions. The Interio furniture showcase at ICE Mega Expo presents a premium, lifestyle-focused atmosphere, featuring elegant sofas and modern interior solutions. Visitors explore stylish living room setups, welcoming discussions and product comparisons guided by expert representatives. The refined booth layout and immersive seating experience encourage confident purchasing decisions supported by limited-time discount offers. Branded displays and professional engagement reflect strong customer interest and steady sales conversions throughout the event. With impressive traction and demand, Interio stands out as a key driver of huge sales for branded home furnishings at the expo.

Red Chief, Khadim’s, and RD footwear pavilion at ICE Mega Expo

₹48 Lakhs ($57,831) invested by Red Chief, Khadim’s, and RD footwear for the Brand Promotions and Sales Growth of Red Chief, Khadim’s, and RD footwear at ICE Exhibitions

160 sq ft stall
₹48 Lakhs ($57,831) Red Chief, Khadim’s, and RD footwear Brand Investment at ICE Mega Expo

Red Chief, Khadim’s, and RD footwear Brand Stall at ICE Exhibitions

At the ICE Mega Expo, Red Chief, Khadim’s, and RD footwear captivated families and professionals alike by showcasing ultimate everyday reliability. Backed by a strategic investment of ₹48 lakhs, the vibrant showcase successfully deepened retail trust and accelerated marketplace connection. The Red Chief, Khadim’s, and RD footwear showcase by ID Commerce drew steady attention as shoppers paused to explore quality, comfort, and irresistible offers displayed across the vibrant stall. With neatly arranged shelves presenting every design with clarity, visitors compared styles, discovered value, and enjoyed an experience that felt genuinely rewarding. The warm, engaging setup transformed casual browsing into a moment of connection—where families, professionals, and everyday shoppers found footwear that matched their style and confidence. It wasn’t Iust a collection of shoes; it was a space where trusted brands met people seeking everyday reliability

Oster pavilion at ICE Mega Expo

₹48 Lakhs ($57,831) invested by Oster for the Brand Promotions and Sales Growth of Oster at ICE Exhibitions

160 sq ft stall
₹48 Lakhs ($57,831) Oster Brand Investment at ICE Mega Expo

Oster Brand Stall at ICE Exhibitions

Oster took center stage at the ICE Mega Expo, transforming its showcase into a culinary hub with a strategic investment of ₹48 lakhs. The brand successfully captivated home cooks and accelerated retail sales momentum. The Oster showcase at ICE Mega Expo draws strong attention with its professional setup, featuring a full range of premium kitchen appliances presented in a modern, demo-ready environment. Customers explore top-selling blenders, toasters, and mixers, eager to take advantage of exclusive expo discounts and value-packed offers. The sales team engages actively with visitors, demonstrating product performance and highlighting quality and reliability. Stacks of branded boxes signal rapid movement of inventory and high purchase interest throughout the day. With strong footfall and accelerating sales momentum, the Oster booth stands as a key highlight in driving huge sales for branded products at the expo.

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